Legal
For law firms, we build corporate reputation and generate leads with TBB-compliant educational content and LinkedIn thought leadership.
Law firm LinkedIn accounts are often used only for announcements, leaving engagement with the target client audience low. Innovix builds corporate reputation and a sustainable lead source with article and infographic calendars, LinkedIn thought leadership and CRM-integrated lead form campaigns aligned with areas of expertise.
Common challenges
- The LinkedIn account is used only for announcement posts.
- Engagement with the target audience is low and there is no new client source.
- Promotional content is limited due to bar advertising restrictions.
- Expertise areas are not sufficiently visible on digital channels.
- Leads from articles and posts cannot be tracked.
How Innovix helps
We create a weekly article/infographic calendar and engagement protocol for the LinkedIn company page, partners and expert profiles.
We convert article readers into sales-qualified leads by integrating LinkedIn lead form campaigns with Freshsales.
We increase organic search visibility with SEO-compliant expertise pages and a blog infrastructure.
Related case studies
Frequently asked questions
Is it compliant with lawyer advertising restrictions?
Yes. All campaigns run on informative content aligned with the bar association and relevant regulations.
Can client leads be generated from LinkedIn?
A steady monthly lead flow can be created with founder/expert profiles, articles and lead form campaigns.
Which expertise areas should be highlighted?
Areas such as corporate law, intellectual property, employment or international arbitration are selected based on target client personas.
Let's find the right solution together
Tell us about your sector-specific challenge and we will map the next steps.